Last summer we saw the pineapple craze, with all of its quirky-ness, but this year there is a new fruity trend. Watermelons are popping up everywhere. Summer days with swimming, sand, sea and watermelon fights. Children’s designers are using this trend a lot this season. Big inflatables on the pool, cute watermelon prints on dresses and the popping colours in interior. Surely a juicy trend that are fun and just perfect for beach days.